Dwindling customers? How to make more money FAST
A recent article about one of the world’s largest ferry boat systems says they are swiping money from one program to keep another program afloat. Why are they forced to do this? Increased costs coupled with a dwindling customer base. A cry all too familiar to many businesses these days. Swiping money from Peter to pay Paul may keep them afloat – but only temporarily. It’s a stop-gap method that eventually catches up to every business. Did your business lose customers last year? If “yes,” my guess is you can’t say for sure how many you lost, who you lost, [...]
Begging For Change To Millionaire In One Year. His Secret Revealed…
He was abused and started drinking as a teenager. Ending up homeless, he begged on the streets for change in order to survive. Today Toronto Canada native Francis O’Dea is a multi-millionaire. O’Dea says, “One year I was broke, the next year I was a millionaire.” What is his secret? He says for six months he lived on the streets with no clue as to what he wanted or how to get out of his current situation. He changed his circumstance by changing his focus. He got a job and focused on turning his life around. Later, with a friend, [...]
Five Ways To Harness The Power Of This “Must Have” Marketing Tool…
Newsletters are one of the most powerful tools you can use… In fact, Dan Kennedy has said that 50% to 70% of his private clients have grown out of his newsletter base. But there are many additional powerful uses for your newsletters too. Today, I’m going to show you how to use your newsletter content to rank higher in Google, get free advertising and do something that Dan Kennedy preaches about and says every business owner needs. The big idea is that your newsletters can be recycled and used to significantly multiply your impact and your income. Let me show [...]
The Only Sustainable Advantage For Local Business, Use It Or Fail…Permanently
In January, Forbes published key trends to watch regarding local marketing in 2013. Among their predictions was that Facebook paid advertising will continue to be “a flop” with most local service businesses. They also said national brands with multiple locations will transfer more of their marketing dollars to local marketing and away from branding. There are two key items to pay attention to in these predictions. The first is that the promise of new media, while seductive will continue to disappoint. The second is that big companies – your competitors – will be investing more money in advertising and marketing. [...]
Six Tips For Using This Shortcut To Success Tool
Last week at the Fast Implementation Boot Camp, I witnessed the magic of networking. Connections were made, budding friendships and accountability partners started, alliances were formed, and even some possible joint-ventures emerged… all through networking. Networking is one of the best ways to make powerful connections that can propel your business forward and shortcut your path to success. Of course, there are tons of opportunities for networking, (too many, actually) some better than others. But here’s the thing… You don’t want to end up with a stack of business cards you’ll never look at again or spend time in a [...]
Are You Hunting In The Wrong Place?
I’ve been in the advice dispensing business for 40 years. Throughout my career I’ve been paid millions and millions of dollars by CEO’s of Fortune 500 companies, entrepreneurs, small business owners, even my peers, professional speakers, authors and consultants. Whether the economy is good or bad, I remain fully booked and in demand. On occasion I have run up against ‘professional norms and guidelines’ dictated by some association or certifying organization, and had my fees and the fees I recommend others charge criticized. Some say they are unethical, some say they are impossible to receive. Nevertheless, I’m fully booked with [...]
Are You Hunting In The Wrong Place?
I’ve been in the advice dispensing business for 40 years. Throughout my career I’ve been paid millions and millions of dollars by CEO’s of Fortune 500 companies, entrepreneurs, small business owners, even my peers, professional speakers, authors and consultants. Whether the economy is good or bad, I remain fully booked and in demand. On occasion I have run up against ‘professional norms and guidelines’ dictated by some association or certifying organization, and had my fees and the fees I recommend others charge criticized. Some say they are unethical, some say they are impossible to receive. Nevertheless, I’m fully booked with [...]
Are You Hunting In The Wrong Place?
I’ve been in the advice dispensing business for 40 years. Throughout my career I’ve been paid millions and millions of dollars by CEO’s of Fortune 500 companies, entrepreneurs, small business owners, even my peers, professional speakers, authors and consultants. Whether the economy is good or bad, I remain fully booked and in demand. On occasion I have run up against ‘professional norms and guidelines’ dictated by some association or certifying organization, and had my fees and the fees I recommend others charge criticized. Some say they are unethical, some say they are impossible to receive. Nevertheless, I’m fully booked with [...]
Are You Hunting In The Wrong Place?
I’ve been in the advice dispensing business for 40 years. Throughout my career I’ve been paid millions and millions of dollars by CEO’s of Fortune 500 companies, entrepreneurs, small business owners, even my peers, professional speakers, authors and consultants. Whether the economy is good or bad, I remain fully booked and in demand. On occasion I have run up against ‘professional norms and guidelines’ dictated by some association or certifying organization, and had my fees and the fees I recommend others charge criticized. Some say they are unethical, some say they are impossible to receive. Nevertheless, I’m fully booked with [...]
Doubles Your Sales In 20 Minutes Using These E-mail Secrets
Recently I was speaking with a busy, small business owner and Internet marketer who confided he wasn’t doing what he coached other businesses to do. He said, “I know I should be doing this for my own business too, but sometimes I act like the cobbler with holes in his shoes that spends so much time repairing others shoes that he doesn’t have time to repair his own.” He added that what makes it worse is it’s the one thing he knows he really needs to be doing. In a tough economy every penny counts and not doing this is [...]
LIVE TRAINING!!! – The $5,000 E-mail System
On Friday, March 8th at 10:30AM Eastern GKIC Chief Marketing Officer Dave Dee is doing a live VIDEO Training entitled: “E-Mail Marketing Made Easy. How One Quick E-mail Strategy Brought In $ 5,000 From Dead Leads” During this live broadcast Dave is going to give you: His proven e-mail templates that not only get your e-mails read…but also move dead leads to buy The recipe to his “Secret Sauce” on exactly what to do and what to say to achieve maximum engagement with your list A powerhouse follow-up system that will triple your profits from using these types of e-mails. [...]
Four Ways Shark Tank Entrepreneurs Grew Their Business Without Spending Money
Last year I met Barbara Corcoran at GKIC’s women’s event. Her credentials include straight D’s in high school and college and being unsuccessful at twenty jobs by the time she turned twenty-three. But it was her next move that made her one of the most successful entrepreneurs in the U.S. Turning a loan of $ 1000 from an ex-boyfriend into a five-billion dollar business. An investor/shark on the hit reality show, Shark Tank, she has invested in multiple businesses and is also a bestselling author offering tips to small business entrepreneurs. The thing is… it isn’t just Barbara’s investment that [...]
How To Get Rich, Especially If You Hate Selling
“I hate selling.” I’ve heard that hundreds of times from entrepreneurs. The problem is the success of your business depends on sales. You need to be good at pitching your products or services. If not, you’ll not only lose revenue, but you could lose your business. There is a lot of advice out there about what to do if you don’t like selling… Like “change your attitude about selling” or “get over it.” That’s NOT what you’ll hear from me today. Today I want to give you a different way to sell that makes it possible to make more in [...]
The Most Important Question You Should Ask When Advertising
Over the weekend advertisers spent between $ 1.65 and $ 1.8 million for a 30-second commercial during the Oscars. That’s a lot to spend, however if the economics are right spending that much can really pay off for a business. Especially if their competitors aren’t willing or able to do the same. Years ago, I thought about building a multi-million dollar company like Nightingale-Conant. However, I learned through painful experience the impracticality of building a mail-order business without the ability to “go negative” on the front end. The simple truth was I didn’t have the financial resources to do so [...]
Four Secret Principles Between The Haves And Have Nots
The other day I read that Oprah Winfrey and Tyler Perry are due to release a new TV series… The name of their new series is The Haves and the Have Nots. Based on the musical play written, produced and directed by Perry, it follows the dynamics of the affluent Cryer family and the family of their not-so-affluent housekeeper – and the dramatic secrets that reside within each. The show made me think about what I’ve read in recent months about the differences between the “haves” and “have nots” in real life. A vanishing middle class caused by globalization has [...]
